Creating our 60 second pitch has a format to it – who knew!
This is definitely a less is more situation.
1. A grab attention hook
2. Your name, Company and it’s purpose
3. Highlight one problem your clients have
4. Share a solution to the above problem (in one sentence)
5. Share some evidence on how you’ve done that, for example 100 people who’ve invested in this have increased their enquiries by 24%
6. Your call to action – what is it you would like your listeners to do.
Can all this be done in 60 seconds?